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Case study · Example project
Pearson Park Bakehouse
A small bakery that sells out most mornings wanted fewer “are you open?” calls and an easy way for regulars to order loaves for the next day.
- BusinessNeighbourhood bakery
- LocationPrinces Avenue area, Hull
- TypeYoung Serif · Work Sans
- Built forEvery device: phone, tablet and desktop
What I designed
A newspaper front page
Today's date, the morning's bake and the news sit on the page like a local paper, so it feels different every day.
Hours that know the time
The opening-hours sidebar works out whether the shop is open right now and counts down to closing.
Warm, crafted type
Young Serif for headings with Work Sans for reading, in crust brown, wheat and sage.
Colours
How fast it is
0.44suntil the main content is on screen
150 KBto load the first screen, photos included
0layout jumps while it loads
Measured on a simulated phone on slow 4G with its processor slowed to a quarter speed. Google rates under 2.5 seconds as good.